The Baby MPS enables parents who have suffered a miscarriage or bereavement of a baby in the first weeks of life to register their wish not to receive baby related mailings.
The Baby MPS is a non profit service managed by the Governance Division of the Direct Marketing Association. It's use is a condition of the Direct Marketing Association's Code of Practice and the British Codes of Advertising and Sales Promotion administered by the Advertising Standards Authority.
Cost to obtain the file - Unlimited access for one year is £300
To apply please fill in the application form
Other Preference services
The Mailing Preference Service allows consumers to register their wish not to receive unsolicited direct mail
If you require technical assistance or have any technical queries please call 0844 669 5226 or email firstname.lastname@example.org. For further information please read more below